National Beef Cook-Off® Falling for Beef Retail Display Contest, funded by The Beef Checkoff

                                                             Tip Sheet                                                                   

 “Falling for Beef” is easy with the National Beef Cook-Off, a Checkoff-funded program. Just read the following tips for creating your own attention-grabbing, fall-themed display featuring beef.

  •  Be sure to read the contest rules and entry form before creating your display so you understand the requirements.
  •  Review the four “Falling For Beef” posters displayed on the website and determine which recipe(s) best fits your customer preferences.

  •  Determine the best location, and details for your display to enhance the poster and provide a great view for store customers.

  •  Enhance your poster with other fall themed display items to help create interest and appeal for the contest.

  •  Take photos of your display, including just after completion and during store hours to gauge consumer reactions.

  •  Extend the reach of your display. Email your photos with your entry form, and post them on your store Facebook page, Instagram account or Pinterest board to promote the photos/beef with your customers. Feel free to use the hashtags #BeefCookOff and #FallingforBeefDisplay.

  •  Don’t forget to fill out your entry form and email up to four photos of your display to by midnight CST on Nov. 30, 2013.